Why we?re here

It bears repeating, for your sake and ours, why we launched the Free Press in 1998. With National News?paper Week designated as Oct. 3-9, this seems to be an appropriate time to do it.

The mission of the Free Press is to contribute to a stronger and more vibrant community by practicing and promoting the highest standards of journalism for the benefit of our readers and advertisers.

We owe our readers:

? Content that is relevant to personal and community needs and interests.

? Writing that is clear, concise and lively.

? Reporting that is aggressive, thorough, fair and accurate.

? Features that are enlightening and entertaining.

? Commentary that is relevant and incisive.

? Design and graphics that enhance readability and impact.

? Advertising that serves consumer needs and satisfaction.

? A forum for feedback and dialogue.

? Courteous consideration of concerns and criticisms.

Our unofficial motto since we began the paper has been: ?Perfection is our goal; excellence will be tolerated.? In our 13th year, we?ll openly admit we haven?t always reached those high ideals and lofty aspirations.

That said, we?re not ready to give up trying. ?DR

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